Urban centers are full of opportunities to capture the attention of passersby where they live, move, and consume. Starting in April, Urban Media, the creative division of Bauer Media Outdoor, is offering new strategic locations for its monumental installations in Antwerp and Brussels, providing maximum exposure to urban and pedestrian traffic.

Key locations, maximum impact

In Antwerp, the 100 m² banner at Leopold De Waelplaats enjoys a prime spot just steps from the Museum of Fine Arts (KMSKA), surrounded by bars, restaurants, cafés, and design and fashion shops. This location generates nearly one million impressions, ensuring strong visibility among a diverse and active audience.

At Marnixplaats, the 150 m² monumental installation catches every eye at the corner of the square, in the heart of the ’t Zuid district, an unmissable hotspot in Antwerp.

The 70 m² monumental format at Vleminckveld (Mechelsplein) is set in a dynamic urban environment, near Oudaan, Leopoldstraat, and Huidevetterstraat. It benefits from a constant flow of pedestrians and urban traffic.

The offer is strengthened by an additional 150 m² location at Frankrijklei 59. Situated on one of Antwerp’s main thoroughfares, just steps from the Meir, the Opera Square, Keyserlei, and Central Station, this site is a strategic convergence point for commuters and shoppers, generating nearly 1.8 million impressions.

In Brussels, the 240 m² monumental format at 1 Avenue Charles Quint captures extremely high traffic. This major artery connects the city centre to the E40 and ensures continuous exposure to commuters, drivers, and intercity traffic, delivering over 2.1 million impressions.

Finally, in Meiser, the 250 m² monumental structure stands at the heart of one of the capital’s most strategic intersections, served by numerous tram and bus lines and connected to major routes toward the E40, Zaventem, and the city center, generating over 2.2 million impressions.

These mega banners are a powerful tool to strengthen brand presence, maximize visual impact, and make a lasting mark on the urban landscape.

Unsure about the most suitable location? The Urban Media team supports you in the design and deployment of your campaign.

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